Route 66

Experience America's Mother Road

GPS-triggered audio stories, interactive maps, and exclusive local offers. Join us for the 2026 Centennial.

200+ Audio Stories
400+ Points of Interest
Local Offers
2026 Centennial

The Journey of a Lifetime

Route 66, America's Mother Road, celebrates its 100th anniversary in 2026. From Chicago to Santa Monica, this iconic highway represents freedom, adventure, and the spirit of American travel.

Our app brings the road to life with stories of diners, motels, ghost towns, and the people who made Route 66 legendary. Whether you're planning your first trip or your tenth, we're your digital companion for the journey.

2.2-3.3 million travelers expected in 2026. Will you be one of them?

The Route

IL
Illinois
Chicago - The Beginning
TX
Texas
Big sky country
AZ
Arizona
Desert landscapes
CA
California
Santa Monica - The End
+ Missouri, Kansas, Oklahoma, New Mexico

Partner With Us

Reach high-intent travelers with disposable income on America's most iconic road trip.

2.2M+

Projected Travelers

Route 66 visitors in 2026 Centennial year

45-60%

International Visitors

Global audience seeking authentic American experience

40-50+

Core Demographic

Travelers with time and disposable income

Sponsorship Opportunities

National brands, regional sponsors, and local merchants can all reach travelers at the perfect moment with geofenced offers, branded audio, and category exclusivity.

Request Media Kit

Get Early Access

Join our beta program and be among the first to experience Route 66 like never before. Beta launch: January 31, 2026.

We'll notify you when beta access opens. No spam, just Route 66.

Thanks! We'll be in touch soon.